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Aston Martin Newcastle

Design and development of a brand new responsive website.

Aston Martin Newcastle is the premier dealership for the British franchise in the North East.

Brief

As part of the Aston Martin network, the site at Newcastle already had their own website hosted as a subdomain of the main Aston Martin UK site.

The site offered them little flexibility in terms of selling their stunning range of pre-owned cars.

They were looking for a stand-alone site which would allow them to showcase their prestige pre-owned stock, because why wouldn’t you show off all those Lamborghinis, Porsches and Land Rovers?!

Aston Martin Website View on mobile
Blue Aston Martin Car in Showroom

Solution

An independent platform with two distinct sections; one for pre-owned Aston Martin cars and one for pre-owned stock from other franchises.

The SEO-friendly domain name was purchased to ensure the best chance of ranking high for target keywords.

We worked on the site-build and the design, making sure the site had its own feel and personality but still fell within Aston Martin’s stylish corporate identity guidelines. Time and effort was spent to ensure that the design was responsive and easy-to-use on all devices.

Q by Aston Martin Gold Wall Sign
Aston Martin Newcastle site on iPad

Result

A bespoke site which allows the dealership to retain their strong affiliation with the Aston Martin brand and display their dazzling array of pre-owned stock at the same time.

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